Date: Feb. 15, 2025 From: 10:03pm to 10:08pm
Date: Feb. 15, 2025 From: 10:10pm to 10:16pm
Date: Feb. 16, 2025 From: 09:00pm to 09:14pm
Date: Feb.16, 2025 From: 09:15pm to 09:20pm
Essay I: Summary of your activities in your contents including new contents created
This week, I focused on writing two blog posts covering interesting news events. The first article explored Jisoo’s solo EP ‘Amortage’, detailing her transition from BLACKPINK to launching her own label and signing with Warner Records. I analyzed the artistic direction of her lead single ‘Earthquake’, breaking down its production, lyrics, and the visually stunning music video. Additionally, I highlighted fan reactions, chart performance, and her upcoming ‘Lights, Love, Action!’ fan meeting tour. The second article provided an in-depth recap of the 2025 NBA Slam Dunk Contest, where Mac McClung made history by securing his third consecutive victory. I covered the standout performances, including McClung’s perfect-score dunks, his tribute to past legends, and the intense competition with rising stars like Stephon Castle. The post also discussed the contest’s new judging format, which incorporated fan voting for the first time. Through these two pieces, I captured key highlights from both the music and sports worlds, offering readers detailed insights into two of the most talked-about events of the week.
Essay II: Summary of your “Exploration” in GA4
In my GA4 exploration, I discovered that the majority of traffic to my IS 5320 Web Analytics Project comes from the homepage, which received 63 out of 96 total views, with an average engagement time of 26 seconds. In contrast, other pages like “My Hobbies” and “My Career” had fewer views but relatively higher average engagement times. Most users (91.67%) accessed the site via desktop, with Seattle being the top location, contributing 15 out of 24 active users. These insights indicate strong local engagement, primarily through desktops, and suggest opportunities to optimize content and improve user interaction across other pages.
Essay III: What have you started to see that you have not known/seen before in your site?
Through my GA4 exploration, I discovered several insights about my site that I hadn’t noticed before. One key finding is that while my homepage receives the most views, some other pages, like “My Hobbies” and “My Career,” have higher engagement times, suggesting that users who visit these pages may find the content more engaging. I also didn’t realize that the vast majority of users (over 91%) access my site via desktop rather than mobile. Additionally, most of my traffic comes from Seattle, which indicates strong local engagement, but I was surprised to see a few users from other locations like Kyoto and Redmond. These insights help me better understand my audience and highlight opportunities to optimize mobile accessibility and improve engagement across different pages.